Signature Coaching Business Mentoring Program
Design Your Website and Business:
Introduction Part 1
Introduction Part 2:
Components of a High Ticket Coaching or Course Package
If you've been around me for long, you've already listened to this - as you'll notice most of the rest of the training is video and very visual and deep psychology . . . I intend to redo this training as a powerful video . . but until then, it's a GREAT introduction, so start here
Optional Now:
Your Front Page:
How to Create a Psychological Congruent Client-Attraction Front Page, words and basic demo
Note: this is very deep, very psychological, explains WHY - and gives a basic rendition with
practically no look and feel.
That has the content - but is dull and boring.
Now, the next video shows you how to convert the WORDS into a compelling good looking page, using beaver builder:
Converting Print Home Page into Signature Home Page With Graphics and Beaver Builder
Sales Page Design:
Sales Page Design Elements, Sample Page Created Using Beaver Builder
Step by Step Implementation to Create Your Coaching Program
Listen to this first:
Total Coaching Program Overview and Fast Implementation Plan
Then follow these steps sequentially to get your coaching program started fast:
Step 1: Determine the sequential implementation to teach in your coaching program
Step 2: Add training and deliverables to each step
Step 3: Determine delivery method
Step 3.5:
How to Create a Coaching Program Download Page in WordPress, Several Examples and Upload Methods
Purpose: To create the delivery area on your website, for your coaching program (so your clients can access your coaching materials)
Action step: do what I demonstrate in the video
Step 3.5 example: https://vimeo.com/374056998/ccfd245be2
Step 3.5, example page: example simple coaching lesson page
Step 4: Write Sales Letter:
How to Write a Coaching Program Sales Letter Part 1
Part 2: Add the Emotional Component to Your Sales Letter
Step 5: Schedule Coaching Call
Step 6: Deliver Coaching Call
Steps 7 and beyond:
Deliver a new coaching call each week or 2x a month.
Rinse and repeat.
After the initial 10-12 weeks, ask your clients what they want to learn. Make a new set of topics for the next set of weeks.
You will get to the point you can iterate and simply choose a new topic each week without long term planning.
The hardest week is week 1.
They get easier and easier.
Just do it! Get started!
Templates:
Email Templates:
30 Day Rapport Building Email Campaign Topics
How to Build Trust at a Deep Level the First 5 Days Someone is On Your List
My Personal Product Launch Email Campaign
Mega Email Campaign - Sell With No Sales Letter
Assorted Templates and Concepts:
Sales Letter Funnel Example:
Webinar Scripts:
5 Slide Deck Scripts You Can Copy and Paste
Create 3 Transformational Offers For Your Signature Coaching Business
(this becomes the backbone/hub of your core Signature Coaching Offer)
Day 1 - Recording 1, introduction
Day 1 - Recording 2 Deep Core Training
Day 1 - Recording 3 - Workshop Writing Full Transformational High Ticket Offer
Day 2 - Transformational Offers Workshop
and here is the recording of last week's q and a session (good stuff on here):
Day 3:
Transformational Offers Workshop --> Watch Me Write a Webinar Sales Page/Order Form
How to Write a Powerful Email Campaign:
Deep Intense Training - How to Write a Powerful Email Campaign
Step by Step How to Create Your Webinar Campaign:
Lesson 1
Lesson 1 - Part 1
Lesson 1 - Part 2
Lesson 1 - Part 3
Lesson 2
Lesson 2
Lesson 3:
I've added the deep webinar training here:
Get Started On Your Webinar Part 2
Craft Your Unique Story for Your Webinar Part 3 - Deep, Deep Webinar Work
Lesson 4:
Introduction
The Training - Scripting the Close Plus Psychology
Lesson 5:
Lesson 6:
Demonstration of Easy Webinar Set Up AND Easy Coaching Program Delivery Simplified
Lesson 7:
Discussion About Progress and New Coaching Model to Consider
Evaluate Progress and Determine What Needs to Happen Next to Help You Move Forward
Power Webinar Training Program (Advanced, Only Layer on Top of Above Training)
Introduction to Psychology of High-Powered High Selling Webinars
How to Write a Webinar That Makes Attendees DESPERATE to Learn More From You
Power Webinar Training Part 3 Deep Development of Psychological Set Up
Importance of Excitement on Webinar
Success Path for Webinar Selling
STOP!
What is below is archived reference. You do NOT need it until everything above this line is completed! I considered not including it . . but I believe that down the road, it's great reference . . so it's here! Sean
Additional Archived Background and Reference:
Sometimes it's good to hear something a second time, a different way, so I've included some older, archived content below.
It's NOT necessary and likely a distraction until you have FULLY completed the Core Video Lessons Above (at which point you should have a fully functioning Signature Coaching Business in place - Sean
Get Your Mind Right
If your mind - or mentality - isn't right for building a business . . .no matter how hard you work, you struggle.
These trainings will help!
How to Implement Your Game Plan
Overcoming Obstacles to Goal Achievement
Step by Step System for Getting a Huge Goal Done
Additional Background for a Signature Coaching Business
This was taught a couple years ago with more of an
emphasis on selling 1-1, so it's not my core focus and
concept today, but if you have the time, it's extra background:
Key Power Trainings to Enhance the Marketing of Your Coaching Program:
How to Find a Marketable Problem You Can Solve
How to Come Up With Your Own Unique Angle
Position Yourself to "Be the Only" in Your Niche
Overhear me guiding a client to create his USP
How to Build Powerful Trust in 5 Days In Your Email Campaign
How to Create a Rapport-Building Email Campaign
How to Write Must-Read Engaging Emails
Various Coaching Program Models:
Keep in mind, the primary model I have taught prior to these, is the primary model. I highly recommend starting with that model and building from there.
I include these only as advanced training, to give you ideas for improving or customizing your own coaching program.
But . . . I have seen clients in the past ignore the main model, then spend months or years trying to figure out which of the following models is "right" for them . . .
Please don't do that!
Instead, start with the primary model, use these trainings ONLY for enhanced understanding and ideas!